Designing clearer.
fintech products
I'm Raza Rameez — a senior product designer working on fintech and SaaS where complexity is the enemy. I turn dense financial systems — payments, POS, dashboards — into interfaces people get right the first time.
Recent obsessions.
Five case studies — payments, POS, marketplace, ops tooling, and a design system. Each one a real product, shipped at Zyro.
I think in systems, design to outcomes, and treat accessibility as the starting line.
I design fintech and SaaS products where a confusing screen costs users money or trust. At Zyro I'm part of the team building a full fintech suite — UPI payments, a POS billing platform used by 5,000+ merchants, transaction dashboards, and a brand-voucher platform serving 150,000+ users.
I own end-to-end design for the products I lead — research, IA, high-fidelity UI, and prototyping — and contribute to our shared Figma design system, partnering closely with product and engineering.
My background in Mathematics shapes how I work: structured, data-aware, and comfortable with the kind of complexity most designers avoid.
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A practice, not. a process
Listen, then listen again
Interviews, observation, and analytics before pixels. With merchants, ops teams, and everyday payers, the real problem usually isn't the obvious one.
Frame the problem honestly
In fintech, framing is everything. I map the system, the constraints, and the edge cases — failures included — before committing to a direction.
Design in conversation
Tight loops with product and engineering, built on a shared Figma design system so decisions are made in front of real flows, not in isolation.
Ship, measure, refine
I design to outcomes — task completion, efficiency, adoption — validate with users, and simplify until the complex feels effortless.
- End-to-end product design
- Payments, POS & dashboards
- Design systems (Figma)
- UX research & usability testing
- Information architecture
- Prototyping & interaction design
Comfortable with regulated, data-heavy products — and a maths brain that doesn't flinch at complexity.
Let's build something honest.
Hiring, collaborating, or just want to compare notes on fintech UX? I read every message.
raza0012rameez@gmail.com